Kibbutz Grill
Kibbutz Grill is a culinary concept that reframes local northen Israeli heritage through a raw, industrial lens. It strips away the traditional clichés of casual local dining and heavy American steakhouses, carving out a new space: a premium,unpolished meat brand rooted in the spirit of collective craft, raw materials, and utility.
My role
I built the entire visual ecosystem from scratch. This included developing the core brand identity, creating the structural editorial design for print materials, and architecting a cohesive, high-impact digital grid strategy for social media.
